ClickMagick is a US based tracking software that helps businesses track and optimize their campaigns in one place.
In this article, we’ll look at the different ClickMagick pricing plans in 2025, reviewing their features and costs to help you find the best solution for your tracking needs.
ClickMagick Pricing Overview: How Much Does It Cost in 2025?
ClickMagick offers three different pricing plans. The Starter Plan costs $79/month, the Standard Plan costs $169/month and the Pro Plan costs $299/month.
All three plans allow you to track free, paid and organic traffic; get access to real-time stats & reports; track the entire sales funnel & customer journeys; and apply bot filtering.
What are the main differences between the three plans, and which one should you choose?
ClickMagick Pricing Plan Comparison
ClickMagick Starter Plan
As mentioned above, ClickMagick’s Starter Plan costs $79/month, and it may suit smaller businesses or those not yet investing in paid traffic.
The Starter Plan only covers up to 10,000 clicks per month. It includes all the features we mentioned earlier, such as the ability to track all types of traffic and sales funnels. It also supports tracking with no redirects and tracks unlimited opt-ins, goals and sales.
In terms of reporting capabilities, you can see real-time stats, such as your opt-in and conversion rates, revenue, ad spend, profit, ROAS and more.
With the Starter Plan, you can apply basic bot filtering, which automatically filters out about 90% of bot traffic from your reporting.
ClickMagick also offers the Shopify Companion App, which makes it easy to connect your Shopify store and track events such as “Add to cart” and “Checkout”.
There are a few limitations that come with the Starter Plan. For example, you can only have one user and only connect one website or ecommerce store. You do not get access to Conversion API or Audience Optimization features that enable you to post accurate data back to your ad platforms. You have 6-month data retention, and you only get basic online support. This means that you will be responsible for the technical setup by using ClickMagick’s Knowledge Base and online tutorials. You do not get access to the Live Chat or get any one-on-one help.
ClickMagick Standard Plan
If you are looking to scale beyond just organic traffic, the Standard Plan offers several upgrades.
Instead of 10,000 clicks, now you can track up to 100,000 clicks per month. You can also connect five websites or ecommerce stores, and have three team members.
The plan includes additional support features such as a kick-off call and Live Chat. Apart from simple bot filtering, you get click fraud protection as well.
You also get several brand new integrations with the Standard Plan. An important one is hourly auto cost syncing with your ad platforms, such as Google, Facebook, TikTok and more. However, you can only integrate two accounts for each ad network.
The Standard Plan also comes with an Audience Optimization feature which essentially is an attribution solution that sends accurate conversion data to ad platforms. Similar to the auto cost update, you can only do this for two accounts from each ad platform.
With this plan, you also get bonus features:
- Custom tracking domain: Which is necessary for safe and accurate tracking.
- Cross-device tracking: Making it easy to track users even if they switch devices.
- Recurring revenue tracking: Useful if you have a SaaS business or subscription revenue that you track with tools such as Stripe or Recharge.
- Multi-touch attribution models: Apart from the “Last Click” model, you can also apply Linear, Time Decay or Position-Based attribution models. This helps you understand which touchpoints drive conversions.
- Phone / offline sales tracking: If you accept phone orders or receive payment in various offline ways, such as via bank transfer, you can now track these conversions via ClickMagick.
- Public API: If you have an in-house developer, you can use the public API endpoint to push data, create automations and more.
- Mobile app: Use the ClickMagick app to see your real-time stats.
ClickMagick Pro Plan
The Pro Plan includes all the features of the Standard Plan, plus more tracked events, more integrations, and more team members:
- Monthly clicks: The Pro Plan increases the monthly click limit to 1 million clicks per month (compared to the 100,000 clicks per month in the Standard plan).
- Websites or stores: You can track an unlimited number of websites and stores (compared to the 5 websites or stores in the Standard plan).
- Ad accounts: You can connect an unlimited number of ad accounts (compared to the two accounts per each ad network in the Standard plan).
- Team members: You can invite an unlimited number of team members (compared to the three team members of the standard plan).
Which ClickMagick Pricing Plan Should You Choose?
Deciding on the right pricing plan heavily depends on your personal goals and needs. For example, if you are only tracking unpaid traffic and receiving low volumes, the Starter Plan would be perfect for you.
If you have a larger team with more than three media buyers, are receiving higher traffic volumes, or you have multiple websites, stores, or ad accounts, you need the Pro Plan.
If you’re somewhere in the middle, the Standard Plan might work better for you. The Standard Plan may appeal to users needing more features without jumping to the Pro level.
ClickMagick Features: What You Get for the Price
ClickMagick Tracking Features
As part of their TrueTracking Platform, ClickMagick offers tools to track all paid and organic traffic, gather first-party data, perform direct and redirect tracking, and track your entire sales funnel.
With the higher plans, you also get access to a few extra tracking features, such as cross-device tracking (if a visitor switches devices), revenue tracking (through platforms like Stripe) and offline sales tracking. Apart from tracking, you can also perform attribution with the Standard and Pro plans. This means that ClickMagick will automatically send first-party data to ad platforms for better optimization (only two accounts per platform on Standard, and unlimited on Pro).
However, keep in mind that each pricing plan comes with a limit on how many clicks you can track each month.
ClickMagick Reporting
ClickMagick provides clients with real-time reporting.
They also offer different types of reports:
- UTM Performance Report: Lets you filter and analyze stats by UTMs and date range to track performance across all traffic sources.
- Conversion Velocity Report: Shows exactly how long users take to convert after the first click.
- Lifetime Value Report: Tracks customer spending over time so you can see how campaigns perform over time.
- Funnel Steps Report: Tracks how visitors move through your sales funnel, showing conversion rates at each step.
- Complete Visitor Profiles: Provides a complete click-by-click journey of each user.
- Other Reports: You can also apply various breakdowns to your data, such as daily breakdowns, breakdown by project, by country and so on.
ClickMagick Integrations
ClickMagick offers various integrations for marketers:
- Cost Integrations: Starting from the Standard Plan, you can connect to ad platforms such as Facebook, TikTok, Google and Microsoft and automatically pull in cost data. Keep in mind, you can only do this for two ad accounts from each platform on the Standard Plan, starting from $169/month.
- Revenue Integrations: If you track recurring revenue with a platform like Stripe, Appstle or Recharge, you can integrate with ClickMagick and pull data automatically.
- Conversion integrations: Starting from the Standard plan, you can also send first-party data back to ad platforms including Google, Microsoft, TikTok and Facebook. You can only do this for two ad accounts from each platform on the Standard Plan.
- Shopify: With ClickMagick’s Shopify Companion App, you can integrate your Shopify store and track “Sales”, “Add to Cart”, “Checkouts” and more.
You can also connect to various affiliate networks, not through a direct integration, but through server-to-server tracking.
If you want to integrate a platform via API, but it is not part of ClickMagick’s direct integrations, you can utilize the Public API. This is only available starting from the Standard Plan.
ClickMagick Multi-User
When you’re working in a team, it becomes crucial to be able to invite other users so you can all work under the same account. This is how many team members you can invite for each plan:
- Starter Plan: 0 members
- Standard Plan: 3 members
- Pro Plan: Unlimited members
Once you invite a member, you can give them admin access, read/write access, or report-only access.
ClickMagick Support
As important as tracking is, it can unfortunately also be tricky and technical. This is why getting proper support from your tracking team is crucial to ensure you’re getting accurate data.
With ClickMagick, you will get two different types of support:
- Basic Support: No setup call, no live chat. You will only get access to their documentation and be able to submit basic questions which will be replied in 8-10 hours. This applies to the Starter Plan, priced at $79/month.
- Fanatical Support: You get a setup call and access to the live chat (available 16 hours a day). This starts from the Standard Plan, priced at $169/month.
ClickMagick Additional Costs: Are There Hidden Fees?
While there are no direct hidden fees with ClickMagick, you automatically get upgraded to the next pricing plan if you exceed your plan’s limit by more than 10%.
For example, if you are in the Starter Plan and get 11,000 clicks per month (instead of the 10,000 limit), you will be automatically upgraded to the Standard Plan, which costs an extra $90/month.
Is ClickMagick Worth the Money?
ClickMagick offers several important features, especially on their Standard and Pro plan, such as tracking and attribution, real-time reporting, integrations with ad platforms, and optimization tools.
However, whether ClickMagick is worth the money depends on your needs. One of the key limitations you need to consider is the amount of monthly clicks allowed on each plan.
If you don’t run any paid ads or if you receive lower traffic volumes, ClickMagick will probably cover your basic needs with the Starter and Standard plans. However, if you have more than one million clicks, you will need to create multiple Pro Plan accounts, which at $299/month per account can quickly become expensive.
ClickMagick Pricing Pros and Cons
Advantages
- Comprehensive Tracking: All plans allow users to track their entire sales funnel with ease, apply direct or redirect tracking, and collect first-party data.
- Real-time Stats: The ability to see real-time data is a crucial feature that constantly provides users with the most up-to-date numbers.
- Shopify Integration: If you want to track your Shopify store, this makes it easier.
- Bot Filtering: All plans allow users to apply bot filtering to ensure your reports are always accurate.
Disadvantages
- High Price: While the Starter Plan is reasonably affordable at $79, it includes very few monthly clicks and integrations, making it only suitable for smaller companies that don’t run paid ads. If you buy traffic, you will most likely have to start from the Standard Plan, which at $169/month is pricier than other similar trackers.
- Limited Monthly Clicks: Each plan comes with a strict limitation on monthly clicks. If you exceed the limit, you will be automatically billed for the next, higher plan. Even with the Pro Plan, you can only track up to 1 million clicks per month. There are no custom solutions currently for larger companies, other than to create and pay for multiple ClickMagick accounts, which is not ideal.
- Limited Integrations: With the Starter Plan you can only connect one website or ecom store, and you cannot send any data to your ad platform or do automatic cost syncing. Even with the Standard Plan, you can only integrate 2 accounts from each ad or revenue platform. The only way to get more integrations is if you buy the Pro Plan at $299/month, which is pricer than alternatives.
- Limited Support: The Starter Plan includes only basic support, which means no live chat and no setup call, which are very important when getting started with something as technical as tracking.
ClickMagick Pricing vs. ClickFlare: Which Tool Offers Better Value?
Let’s take a look at the different features you get with ClickMagick versus ClickFlare.
ClickMagick vs. ClickFlare Pricing Plans Compared
- Traffic Allowance: One key factor to consider is how many clicks you can track per month. ClickMagick’s Starter Plan supports 10,000 clicks, which may be limiting for businesses running paid ads. ClickFlare, by contrast, includes up to 1 million monthly events on its Starter Plan at $89/month, making it a more scalable option for higher-volume advertisers.
- Integrations: The number of supported integrations varies between tools. ClickMagick’s Starter Plan allows only one website connection and does not include cost or revenue integrations. ClickFlare’s Starter Plan, on the other hand, provides 10 cost integrations, 10 conversion API integrations, and 1 revenue integration, making it a potentially better fit for those needing a wider range of tracking connections.
- Attribution: One of the most important aspects of ad tracking is the ability to send data back to ad platforms for optimization. ClickMagick’s Starter Plan does not include this feature, and even its Pro Plan limits users to two accounts per ad network. ClickFlare, in comparison, allows more Conversion API integrations across its pricing tiers, providing greater flexibility for performance marketers.
- Support: While you have to pay at least $169/month with ClickMagick to have an onboarding call and live chat support, you can get all that with ClickFlare for only $89/month. You will also get a personal tracking assistant for the entire duration of the two-week free trial.
- Advanced Tracking Features: Some tracking platforms offer built-in Tag Managers to simplify event tracking. ClickFlare includes a Tag Manager across all pricing plans, working similarly to Google Tag Manager by allowing users to track multiple website events through a single script.
Which One Should You Choose?
When deciding between ClickFlare and ClickMagick, it’s important to consider your own tracking requirements, budget and additional features.
ClickFlare has higher traffic caps per plan, advanced attribution capabilities, and more integrations across all pricing plans, so it’s worth looking into if you run paid ads. The Tag Manager and personalized support included in all plans caters to those looking for an easy tracking setup.
If you have minimal tracking needs but still need accurate data and real-time stats, ClickMagick is still an option.
For more tracking comparisons, read this ClickFlare vs RedTrack article.
ClickMagick Pricing FAQ (Frequently Asked Questions)
What is the cheapest ClickMagick pricing plan?
The cheapest ClickMagick plan is the Starter Plan, which costs $79/month. This is a good starting point if you don’t have any paid ads.
Does ClickMagick have a free trial?
Yes, ClickMagick offers a 14-day free trial.
Does ClickMagick offer a discount?
ClickMagick does not directly offer a discount, but you can choose an annual plan and save anywhere from 20-30%. However, they do not display their annual plan on the website. You need to first sign up and add your credit card details before you can purchase the annual plan.
What happens if I reach my ClickMagick plan’s limit?
If you reach your ClickMagick plan’s limit, you will be automatically upgraded to the next plan. For example, if you’re in the Standard Plan and exceed the click limit by more than 10%, you will be moved to the Pro Plan.
How do I cancel my ClickMagick subscription?
You can cancel your ClickMagick subscription at any point. You simply need to go to Account, Billing Page, and click on “Cancel My Account”. You can also pause your account.
What is the best ClickMagick alternative?
A good alternative to ClickMagick is ClickFlare, particularly for companies that need higher traffic limits, better attribution, and additional integrations at an affordable rate.
Conclusion
ClickMagick offers a range of tracking features that can support different business sizes.
With three available pricing plans—Starter, Standard, and Pro—it’s suitable for businesses of varying sizes, but its limited monthly clicks and limited integrations can be a drawback for growing businesses.
ClickMagick’s Standard or Pro plans provide key features like conversion tracking & attribution, bot filtering, and cost & revenue integrations. But, if you’re looking to track more events, have more integrations or get excellent support despite your pricing plan, ClickFlare could be a good alternative.
Before committing to any tracking tools, you can always try the free trial for both platforms and decide which one works best for you.
