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Thanks to ClickFlare’s API integration with Outbrain, you’ll be able to track the cost of your campaigns, content, widgets (publishers), and sections directly from ClickFlare, making their tracking and optimization easier than ever before. In this article, we’ll go over the step-by-step process of setting up the API Cost Integration with Outbrain. What you’ll need for the integration:
  • An active Outbrain Account
  • An active ClickFlare Account
  • Access to Outbrain’s API
  • Outbrain Login Credentials
Before you beginIn case you already have access to Outbrain’s API, you can skip this first step; otherwise, you’ll need to apply for it first.To apply for access to Outbrain’s reporting API, you will need to either contact your account manager or fill out the form below:https://lp.outbrain.com/partner-api-form/Once you submit your application, it will take 2-5 business days for Outbrain’s team to review your request and send you a confirmation email regarding the API access.
Begin the process by:
  1. Go to the left Sidebar.
  2. Go to the Integrations tab.
  3. In the Cost Tracking Integrations section, click on Add Integration. In the Cost Tracking Integrations section, click on Add Integration
  4. Give your integration a name Insert your Outbrain login credentials and select your timezone. Insert your Outbrain login credentials and select your timezone
    Note: The timezone should match the one in your Outbrain account.
  5. Choose the Ad Account(s) from which you want costs to be pulled, then click Save. Choose the Ad Account(s) from which you want costs to be pulled, then click Save Note: You only need to create one integration per Business Account. In one integration, you can select multiple ad accounts. ClickFlare will then automatically know to which campaigns to associate costs.
  6. Optional Step - Specify the traffic source configurations you want to assign this cost integration to.
  7. Optional Step - Specify the traffic source configurations you want to assign this cost integration to If in this step you do not set which traffic source configurations will use this cost integration, you can alternatively set the cost integration on the traffic source configuration settings.
    Important note: Make sure that the traffic source configurations you select in this step belong to the traffic source you created the integration for. Once done, click on Save.
  8. Lastly, go to the Outbrain traffic source template settings and add the previously created cost integration. Lastly, go to the Outbrain traffic source template settings and add the previously created cost integration
    Important Note: When adding a Traffic Source, remember to select the new integration you just added. Failing to do so will result in costs not being pulled.
Congratulations, you’ve just finalized the cost integration of Outbrain in ClickFlare. From now on, you’ll be able to see the cost of your campaigns directly from ClickFlare.